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Home»Marketing»Importance of authenticity when buying Instagram followers
Marketing

Importance of authenticity when buying Instagram followers

Aspen MatiasBy Aspen MatiasFebruary 7, 2024No Comments3 Mins Read

The biggest pitfall of buying cheap followers is that you end up with bot accounts, inactive users, and fake profiles contributing nothing to your brand. Spending a little more for quality followers from services that verify real humans is key. Opt for followers with profile photos, bios, recent posts, and other signs of authenticity. Stay away from any service offering 1,000 followers for $1, which will be bots. Vet the provider thoroughly and only buy followers guaranteed to be real people if not targeted users. While buying real followers still inflates your metrics artificially, it looks much more natural than a botted following. Quality over sheer quantity is critical for maintaining authenticity.

Focus on niche targeting

Rather than buying followers in bulk randomly, use services that allow targeting followers within your niche and target demographics. This ensures the accounts are at least relevant to your brand rather than random users. Targeting followers in your industry or location helps normalize the perception of your following. Followers interested in your content or product are more likely to engage authentically. Prioritize niche targeting over vanity metrics for optimal authenticity.

The most authentic growth combines real human followers with purchased followers. Don’t depend solely on buying followers or you distort engagement metrics. The ideal strategy is to purchase followers to establish a foothold and then leverage that for organic growth. Set a goal for your ideal follower count then purchase enough followers to get halfway there before focusing on content, engagement, and influencer collaborations to drive organic followers. This balanced approach prevents purchased followers from seeming disproportionate or inauthentic.

Engagement over vanity metrics

The follower count means nothing without engagement. Yet most purchased followers involve no actual human activity. Prioritize profile visits, story views, likes, and comments over the follower number itself. Analyze your content and posts to identify what drives authentic engagement. Double down on those strategies rather than buying fake automated engagement, which does not convert or retain followers. Delivering value and interacting with real humans builds authenticity. Vanity metrics grab initial attention, but engagement metrics sustain it. Focus on conversions and engaged followers rather than purely numbers for optimal authenticity.

Transparent marketing

Trying to disguise or deny buying followers often backfires, undermining authenticity. A better approach is radical transparency about your growth strategies. Be upfront when called out rather than making excuses. Position purchasing followers as a way to stand out amongst the competition and justify it as a smart growth tactic. Transparency humanizes your account and makes followers feel like they’re part of something real. Discussing the pros of buying followers also signals awareness and openness, characteristics followers value in the influencers they engage with.

Off-instagram brand building

Use your full marketing stack website, email, SEO, and ads to demonstrate an authentic brand that converts. Buying followers shouldn’t be your only acquisition strategy but rather complement holistic branding. Driving authentic results on other channels validates the credibility of your Instagram presence. Ensure your website and business support the audience size you aim for consider buying Instagram followers from famoid.

When used correctly, buying followers strategically jumpstart your Instagram presence. However, complementing purchased followers with authentic engagement and organic growth is crucial for maintaining credibility and conversions. The most sustainable and profitable Instagram growth combines the right purchased followers for initial visibility with nurturing real, invested human users over the long term through world-class content.

Aspen Matias

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